Demonstrating the business case for EO
For business advisors, employee ownership is most compelling when the outcomes are clear. Being able to demonstrate real-world results—financial performance, stability, and employee engagement—helps clients move from curiosity to confidence. Advisors who can connect strategy to measurable ROI are better positioned to guide successful, sustainable transitions.
This Certified Employee Ownership Advisor elective course equips you to make the business case for employee ownership. You’ll explore foundational principles, examine implementation strategies, and analyze real-world case studies to understand how employee ownership performs in practice. You’ll also learn how to evaluate ROI and provide ongoing support to help businesses thrive after the transition.
Learning objectives
By the end of this module, participants will be able to:
- Understand the core principles of employee ownership
- Develop and implement employee ownership transition strategies
- Evaluate the financial impact of employee ownership using ROI analysis
- Provide ongoing support to sustain employee engagement

