Why we care

Our passion is derived from our shared mission, vision and values

Our mission

Our mission is to expand employee ownership to preserve business legacies, retain jobs and help working people and people of color build long-term wealth.

Our vision

We envision a future where employee ownership is the preferred business model to strengthen small businesses and local economies and build wealth for working people and communities of color across the United States.

What drew me to work for Project Equity is how they exemplify their values not just with our clients, but within our team’s culture.

LAURA FLORES

Senior Client Services Manager, Oakland

Our core values

Real change, big impact

Real change, big impact

We keep businesses locally owned and create paths to ownership that reduce generational and racial wealth gaps.

Audacity and integrity

Audacity and integrity

We are bold in our actions and achieve a big impact in an honest and highly ethical way.

Excellence & drive to improve

Excellence and drive to improve

We hold ourselves to a high standard of excellence and are constantly driving to learn and improve.

Excellence & drive to improve

Excellence and drive to improve

We hold ourselves to a high standard of excellence and are constantly driving to learn and improve.

Servant leadership

Servant leadership

We put service to communities and our clients at the heart of our work.

Servant leadership

Servant leadership

We put service to communities and our clients at the heart of our work.

Self-determination

Self-determination

We strive to ensure that workers have control over their own lives and futures. We strive for our organization to have the same.

Thrive

Thrive

We aim for locally owned businesses, business owners, employees, their families and communities, as well as our own team and our partners, to flourish.
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